Howdy guys,
Searching for Davines in Youtube.com I came across this hilarious video.
As a brand we should not underestimate the effect of a video like this! Yeah, maybe the girl had a few too many, maybe the language is not what we would use in Marie Claire, maybe the tattooed fella is not the typical testimonial for a beauty industry brand… however, this is real, honest and simple… something that people relate to easily in Social Media.
The girl is giving you a superb line talking about your product: “MOMO makes me do this…” We definitely can work with this!! What do you think?
BTW: Dora (d0rka03) is an hairstylist from US. She’s not from Mars, but one of Davines’ customer!
“Amish gone Wild” is her YouTube Channel. She uses and loves your products, took the trouble to make a video to let people know… in her own way 
We love her for it!!!
What does MOMO make you do???
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